CONQUER WITH CONTENT
GIVE YOUR DIGITAL AND SOCIAL PLATFORMS THE CONTENT THEY NEED TO ENGAGE MORE CUSTOMERS
WE FUEL THE DIGITAL CONTENT ENGINE.
In this ever-evolving and cluttered marketing space, companies are increasingly challenged to find new content to power their brands consistently and effectively. Blue C United was born to provide comprehensive content planning, design and distribution of custom content across all medias. Our mission is to help gain traction and build a solid, ongoing platform to stay ahead of the competition and gain new customers.
Blue C United’s team of designers, videographers, editors, photographers, writers and planners have extensive experience developing compelling content across consumer and business-to-business brands. As an extension of your team, we will support you with all aspects of your digital and lifestyle content creation.
OUR PASSION IS TO GET THE SHOTS THAT GET ATTENTION.
FIRING ON ALL CYLINDERS.
Content marketing isn’t just about blogging. It’s about planning and creating engaging digital content and consumer experiences. Content is about collaboration. It’s about taking your big idea and turning it into something real across all platforms.
Our clients include marketing departments, public relations firms, non-profits and event/trade show producers.
Blue C United is your on-call content development machine.
We have the talent to easily and accurately communicate your message. Our clients appreciate that we provide on-target, accurate and innovative ways to communicate their message. Our team is skilled at developing precise tonality, messaging and end-to-end content solutions. And our goal is to make you successful by giving you more time to achieve what you need to do.
We have the ability to provide your content across all contact channels. From content distribution to overall creation of video and digital assets, our team is ready to help you reach your business communication objectives.
How We Work:
Blue C United’s content development services will help you achieve your business and marketing goals. We leverage engaging content to help you connect your marketing efforts to your most important business goals. Whether that’s generating leads, driving sales, engaging your audience or increasing awareness, we’re a content marketing powerhouse that can help position your brand as a market leader.
Great photography tells your story, conveys the spirit of your brand and compels others to look closely. A photo is the first thing we see and it can draw us in and fuel our imagination.
• High Concept Photography Effects
• Location / Models / Wardrobe / Logistics
Whether you want to engage employees or convert clicks into customers, our video services help you reach your business goals.
• Action and Lifestyle Video
• Brand Story Video
• Product / Service Launch Video
• Social Network Video
• Investor Recruitment
• Business Presentation Videos
• Marketing Videos for Conferences
• Event Recap Videos
• Product Instructional Videos
• Training Videos
• Location / Models / Wardrobe / Logistics
Social Media Content
Creating compelling content is the cornerstone of social success. Social media is all about engagement. Today, businesses are known by the quality of their social updates. Your language, timelines, relevance, and approach towards engaging your audience can have a lasting effect on your social media presence.
• Social Media Mood Board / Visual Direction
• Social Media Graphic Standards and Direction
• Social Media Calendar / Planning
• Social Media Content
• Promotional Social Media Content
• Brand / Product Launch Content
Graphic and Visual Design
Get your brand and digital communications on a path that’s smarter and more visually effective. Through a thoughtful strategy and design, your brand promise and competitive edge are highlighted in a way that evokes inspiration, interest and is consistent with your overall brand message and tonality.
• Digital Design
• Print Design
• Infographics / Branded Visuals
• Collateral Design
• Brand Identity Systems
• Motion Graphics
• Sales and Product Presentations
Website Brand Refresh / Digital Content
Your website and digital marketing assets are what make you unique. It’s how you think, what you believe and how you operate in the digital world. It’s about the real value you create for your employees, your customers, your investors, and the world. Having a targeted message and relevant website and digital presence is so important for brands because it creates clarity, relevance and appeal.
• Website Refresh
• Content and Promotional Microsites
• Website Visual Direction
• Digital Content Support
• Digital Newsletters
• Digital Press Releases
• Website Maintenance
Content Distribution is the act of promoting content to online audiences in multiple media formats through various channels. These channels can be categorized into three groups: Owned, Earned, Paid and Influencer Distribution.
• Owned Content Distribution: This includes distributing content to web properties that belong to you, like your blog, email newsletter, social media, or microsites.
• Earned Content Distribution: This is when third-parties distribute your content or content about you through press coverage, guest article contributions, retweets, shares, or product reviews.
• Paid Content Distribution: This is when you explicitly pay for content distribution. Payment could take many forms, but often works on a cost-per-click (CPC) model where the owner of the content pays a certain amount every time someone clicks through to view the content.
• Influencer Content Distribution: Influencer content distribution involves working with a prominent person in a particular market niche to distribute content – which again has the same ultimate aim of encouraging an online consumer to take a course of action. Influencer marketing includes planning of content creation, the content creation and the distribution of content.